Text Message Marketing News Updates

Text message marketing news updates UK business, find the best way to communicate special offers and news to both customers and staff.

Lascom Solutions operate a text message marketing platform. UK businesses can find text message marketing advice can sign up for a free account and get their first twenty five messages free.

The platform offers a simple to use interface with help sections and full reporting and logs of messages sent. Many businesses are using this form of sms text message marketing to communicate with customers and staff.

Text messages have an extremely high user engagement rate.  Researchers have found that an estimated 90% of text messages are read within the first three minutes of being sent and 98% of messages are read at some point.  This is far beyond the engagement rate of other forms of marketing like traditional advertising, email marketing, social media marketing and online advertising.

Being able to send messages in real-time also makes it easier for consumers to engage with your business effectively.  They can respond to your messages instantly and you can notify them of sudden events like flash sales or one off promotions.  The high level of user engagement provided by text message marketing means that marketing campaigns are more likely to generate a positive return on investment.

One of the best reasons to use text message marketing is its affordability.  It delivers an exceptional return on investment that is superior to virtually all other forms of marketing.  It is a more affordable than traditional advertising (paper, radio, television), Facebook ads, Google Adsense, and email marketing.  There is no substantial capital outlay required to get started and you only pay each time you send a text message.